sun ninja restyling
A self directed redesign of Sun Ninja, an existing ecommerce brand, produced as a design challenge for an interview with a deadline of five days.
Problem
The brief asked for a strong wow factor without losing usability or sales. The real constraint was time: a complete, credible redesign concept in five days.
Role & scope
Solo, design only. The full process is documented in Figma, with no code.
Key decisions
A bold direction for a real wow factor
I pushed color, typography and shape toward a more memorable, distinctive look, while keeping the key pages clear and easy to read.
Expressive, but grounded in UX and CRO
I improved hierarchy and scannability, clarified primary actions with stronger CTA patterns, and reduced friction through layout, spacing and microcopy.
Decisions shown, not just claimed
The whole process is laid out: brief, analysis, before and after exploration for type and color, wireframes, low and high fidelity screens, and a clickable prototype.
Craft
A documented design process under a tight deadline, from research to a full clickable Figma prototype, with type and color explored as before and after comparisons.
Outcome
A complete redesign concept and clickable prototype covering all the key pages, designed and documented in five days.